You're in the market for a cloud service provider, but the sales pitches are all starting to sound the same. The provider you choose will have a major impact—for good or ill—on your IT and your business, so it's not a decision to be made lightly. How do you distinguish one from the other and make sure you've found the best fit? There are many questions to ask a potential provider, some of which will be unique to your business. But certain questions yield more telling answers that can help distinguish one provider from another and make the decision more clear-cut.