You may have read in the trade press that Sungard Availability Services is extending its successful Channel Partner Programme, running in the US and Canada since 2009, to the UK, Ireland, France, Belgium, Luxemburg and Sweden. Demonstrating its popularity, the existing programme has enjoyed consecutive year-on-year double digit growth and been repeatedly recognised with partner and industry awards.

The flexible programme offers a collaborative “sell with” field organisation with focused sales enablement, go-to-market support, exclusive lead registration and competitive compensation for partners who range from boutique consultancies to cloud hosting multinationals. As part of our joint selling model, we work with partners to provide complete solutions to their joint customers, meeting their evolving needs for as-a-service delivery models and Opex financing.

Jean-Philippe Sohier, senior vice president, European sales, Sungard AS commented: “Our leading position in the industry attracts channel partners seeking to differentiate themselves from their competition by combining value-added fully recoverable production services to their existing service capabilities.”

Partners benefit from a full portfolio of recovery, business continuity, managed IT and cloud services to satisfy any customer IT requirement. Other programme benefits include access to the established Sungard AS ecosystem of strategic technology partners – including Cisco, EMC, NetApp – and application partners such as SAP and Oracle. As an example, Cisco Partners can satisfy new Cisco Hybrid IT requirements by selling one or more of three Cisco-Powered Cloud Services from Sungard AS. SAP and Oracle integrators can leverage the in-market support plan from Sungard AS to help customers run and manage these ERP systems in the cloud.

Commenting on the new Sungard AS Channel Partner programme, Gary Coburn, CEO of channel partner Island Networks said: “Island Networks and Sungard AS have together built a very strong partnership over the last couple of years, both in Ireland and in the US. We have been very impressed with the commitment Sungard AS has shown to our partnership and also with their win/win approach right from the start. Island Networks offers world-class cloud infrastructure solutions to our customers and our partnership with Sungard AS gives us an important differentiator in the market.”

In addition to Island Networks (Ireland), we have signed an agreement with Ireland’s largest distributor, Exertis, to reach and serve the Irish channel.

“The expanded programme will replicate what we’ve successfully built in North America,” Sohier continued. “Channel partners throughout Europe may enrol into our Partner Program and leverage our proven, cost-effective sales enablement and go-to-market resources. Highly successful partners, those that have invested to represent Sungard AS and that are active in the market, can leverage the tools we’ve built and gain added benefit from additional engineering support or executive engagement.”

Find out more
Join SVP Global Channel Sales and Programs, Carmen Sorice as he discusses the Sungard AS global channel strategy. Learn about new training, enablement and marketing initiatives that will help you grow your business. Watch the video here

Prospective partners can find more information on the Partner Programme in Europe and register online at

Related Articles